خلاصة:
The Egyptian new towns experience is among the most comprehensive and ambitious, regionally
and worldwide. Initiated as a governmental policy within a general strategy to tackle the multitude of problems burdening Egyptian settlements in general and major and secondary cities surrounded by agricultural land. New towns were thought as an effective partial solution for the problems of: encroachment of agricultural land, lack of urban land for development, deteriorating fabric, infrastructure and facilities and low quality living. A variety of New towns were proposed as a result of extensive, serious and comprehensive studies and joint endeavors of local and international experts. The new towns aimed to create self-contained growth poles in the desert which would absorb and redistribute population and activities, offering cheap housing and a healthy environment. Some new towns, have seen considerable success in attracting industry, attributed to their favorable location near Cairo. However, success in encouraging people
to relocate to the new towns has been limited. A central criticism of the Egyptian programs is that all new towns together will have absorbed a maximum of 20% of population growth by the year 2000. Aim this paper to address the issue of “Encouragement of settlement and attractions for new cities and communities in Egypt”.
ملخص الجهاز:
According to the model, the globalization process is a set of transnational flows of economic, politic and culture in global cities network which form niche markets and guid the metropolitan development through the local advantages of place.
Due to the dynamic and evolving urban environment in the era of globalization, strategic management and planning are the best and most important tool to harness these changes or conscious presence in the medical tourism market.
Analysis of internal and external environment in order to identify points of strengths, weaknesses, opportunities and threats is the first step of SWOT approach.
The opportunities and threats are economic, social, cultural, ecological, political, legal and technology events and به تصویر صفحه مراجعه شود)) Fig. 1: Conceptual Model of Medical Tourism in Metropolis Development به تصویر صفحه مراجعه شود)) trends that could be greatly profitable or harmful for medical tourism in future.
After identifying weaknesses, strengths, threats, and opportunities, external performance evaluation matrix, internal performance evaluation matrix, and IE were formed in order to clarify the strategic region.
According to the conceptual model and opinions of experts, infrastructures, quality of services, marketing, and rules and programs were considered effective internal factors.
Despite opportunities, medical tourism industry of Tehran has no potential to direct the process of urban development and the promotion of Tehran as a global city (Table 4).
Lack of communicative skills and market information Total score Table 2: External Factors Evaluation Matrix ( EFE ) Weighted Score 0.