چکیده:
Managers should pay more attention to flexible production systems in order to cope with the challenges posed by factors such as global competition, changing customer demands, increasing market penetration, and rapid technological growth. On the other hand, the development of information and communication technology (ICT) provides significant opportunities for a more effective supply chain management including mobile supply chains. This research is aimed at identifying and prioritizing the factors affecting the diffusion of mobile supply chain management systems in dairy industries. To do this, the effective factors and key performance variables were identified through the reviewing associated literature followed by utilizing the Interpretative Ranking Process (IRP). The Prioritization of the factors was conducted with respect to the performance variables. Applying this method provides the ability to prioritize indicators with respect to variables that are very influential in business based on experts' opinions. The results of this study indicate that having appropriate knowledge, compatibility with existing infrastructure, Privacy of data stored and company revenue have the highest rank in this prioritization.
خلاصه ماشینی:
This research is aimed at identifying and prioritizing the factors affecting the diffusion of mobile supply chain management systems in dairy industries.
, 2006; Konovalenko and Ludwig, 2019; Hartmann and Moeller, 2014; Diaconu and Alpopi, 2014).
Since the importance of information technology and its enormous impact on enhancing the improvement, ease and speed of advancement of activities in various industries and their survival is not covered by anyone, this research tries to prioritize the most important factors affecting the mobile supply chain of dairy producing companies.
Thus, in this research, we first identify the key performance variables affecting the dairy industries and then prioritize the factors affecting the diffusion of mobile supply chain management systems to provide the appropriate framework for policy makers.
(2013) made an article around developing an adoption model to identify critical factors that impact on the intent of companies to adopt mobile phone supply chain systems (MSCMs) in the retail industry in South Korea.
Materials and Methods At this stage, after determining the research framework, key performance variables and effective factors affecting the Mobile Supply Chain Management System diffusion were identified and selected based on the literature review.
Frame work of key performance variables and effective factors Affecting Mobile Supply Chain Management System in dairy industries In this regard, this research is an applied research based on the purpose and descriptive- analytic research based on its method.