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نویسنده : Karbalaei Hassan، Mahsa ؛ Vazife Doust، Hossein ؛
مجله:Journal of Management and Accounting Studies»June 2016, Volume 4 - Number 2 (8 صفحه - از 135 تا 142 )
کلیدواژه ها:valueperceived usefulnessExperiential marketinghedonistic value customer satisfactionServiceExperientialTaiwan