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  The effectiveness of sound metaphor in television advertising

  Writer : Maysoon Kadhim Jasim ؛ Baida Noori Thaib ؛

  Journal:PalArch's Journal of Archaeology of Egypt»May 2021, Volume 18 - Nomber 10 (‎14 page(s) - From 3030 to 3043 )

  Keywords:Efficacycommercial advertisingvocal metaphor

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