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  Effect of Relationship Marketing on Word of Mouth in Life Insurance with the Approach of Trust and Commitment: Case Study of Karafarin Insurance Agents in Mashhad

  Corresponding Author : Parsa، Saeed Yazdani ؛ Writer : Sadeghi، Tooraj ؛

  Journal:International Journal of Management, Accounting and Economics»October 2015, Volume 2 - Number 15 (‎17 page(s) - From 1244 to 1260 )

  Keywords:CommitmentTrustRelationship MarketingWord of Mouth

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