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  Performance Effects of Market Orientation and the Mediating Role of Innovation of Service Process in Insurance Industry: Case Study of Dana Insurance Company

  Writer : Golestan، Ahmad Nateq ؛ Corresponding Author : Heydariyan Mashhadi، Hossein Toolo ؛

  Journal:International Journal of Management, Accounting and Economics»January 2016, Volume 3 - Number 18 (‎17 page(s) - From 28 to 44 )

  Keywords:market orientationorganizational performanceDana Insurance Companyinnovation of service process

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