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Writer : Rezaei، Mohammad ؛ Amiri Aghdaie، Seyed Fathollah ؛ Ansari، Azarnoush ؛ Corresponding Author : Sanayei، Ali ؛
Journal:Iranian Journal Of Management Studies»Winter 2022, Volume 15 - Number 1 Ranking International (Ministry of Science/ISC (20 page(s) - From 49 to 68 )
Keywords:big dataOmnichannel MarketingOmnichannel BankingCLVAssociation Rule Data Mining