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  The Role oF Consumer Personality Traits Fitness with the Brand Personality in Brand Loyalty Development

  Writer : Nemati، Yadollah ؛ Vazirzanjani، Hamid Reza ؛

  Journal:The International Journal of Humanities»Summer 2015, Volume 22 - Number 3 Ranking Science-Research (Ministry of Science/ISC (‎22 page(s) - From 159 to 180 )

  Keywords:personalityMobile PhonePersonality traitsbrand loyaltyBrand PersonalityBrand

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