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  Business social media analytics: Characterization and conceptual framework

  Writer : Clyde W. Holsapple ؛ Shih-Hui Hsiao ؛ Ram Pakathc ؛

  Journal:مدیریت رسانه»اردیبهشت 1397 - شماره 41 (‎16 page(s) - From 83 to 98 )

  Keywords:social mediaConceptual FrameworkSocial media analyticsAnalyticsBusiness social media analytics

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