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  Designing the Causal Sensory Impulses Model in Creating a Positive Brand Image (Case Study: Dairy Industry)

  Writer : Tazesh، Abdolkarim ؛ Mirabi، Vahid Reza ؛ Ranjbar، Mohammad Hossein ؛ Corresponding Author : Hassanpour Qorughchi، Esmaeil ؛

  Journal:Journal of System Management»Autumn 2019, Volume 6 - Number 4 Ranking A (Azad University/ISC (‎12 page(s) - From 91 to 102 )

  Keywords:brand imagedairy industrysensory marketingSensory ImpulseCasual Model

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