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Corresponding Author : Isidore، Renu ؛ Writer : Arun، C. Joe ؛
Journal:Iranian Journal Of Management Studies»Winter 2024, Volume 17 - Number 1 Ranking International (Ministry of Science/ISC (17 page(s) - From 277 to 293 )
Keywords:Artificial intelligenceIndian Consumer marketWillingness to share personal dataCustomer-Machine Interaction