keyword Consumers' attitude to advertising production ‎/ (1 Article)

Sort by
Date

1.

Explaining the Role of Consumer Attitudes and Willingness toward Consumer Generated Advertising in Consumer Behavior; Case Study of Kalleh Consumers

Writer : Kamareh، Sahar ؛ Tahmasebi Roshan، Neda ؛ Corresponding Author : Yahyazadehfar، Mahmood ؛

Journal:International Marketing Modeling»Winter and Spring 2020, Volume 1 - Number 1 (‎10 page(s) - From 21 to 30 )
Keywords:Loyalty Brand Attachment Consumers' attitude to advertising production Consumers’ willingness to participate in advertising

Journal Article Download

Journal (Article count)
Journal International Marketing Modeling 1

Related keywords

Article publication trend