keyword Purchase Behaviour ‎/ (2 Article)

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IMPACT OF MARKETING COMMUNICATION ON PURCHASE BEHAVIOUR IN RETAILING CONTEXT: AN EMPIRICAL DATA OF SUPERMARKETS IN VIETNAM

Writer : Cao Tuan Khanh ؛ Hien Anh Nguyen ؛ Phan Thi Thu Hoai ؛ Nguyen Tien Dung ؛

Journal:PalArch's Journal of Archaeology of Egypt»January 2021, Volume 18 - Number 18 (‎15 page(s) - From 304 to 318 )
Keywords:Marketing communication Purchase Behaviour Supermarkets

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2.

IMPACT OF MARKETING COMMUNICATION ON PURCHASE BEHAVIOUR IN RETAILING CONTEXT: AN EMPIRICAL DATA OF SUPERMARKETS IN VIETNAM

Writer : Cao Tuan Khanh ؛ Hien Anh Nguyen ؛ Phan Thi Thu Hoai ؛ Nguyen Tien Dung ؛

Journal:PalArch's Journal of Archaeology of Egypt»January 2021, Volume 18 - Number 18 (‎15 page(s) - From 338 to 352 )
Keywords:Marketing communication Purchase Behaviour Supermarkets

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Cao Tuan Khanh ‎ (2 Article)
Hien Anh Nguyen ‎ (2 Article)
Phan Thi Thu Hoai ‎ (2 Article)
Nguyen Tien Dung ‎ (2 Article)