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• 1.

  The Impact of Reliable Leadership and Job crafting on Customer Orientation and Service Recovery Performance; Case Study of Sepah Bank of Khuzestan

  Corresponding Author : Mirahmadi، Sayyed Mahmoud ؛ Writer : Tousizadeh، Sadegh ؛ Rashidi، Hassan ؛

  Journal:International Marketing Modeling»Winter and Spring 2021, Volume 2 - Number 1 (‎14 page(s) - From 41 to 54 )

  Keywords:Customer OrientationReliable LeadershipCareer TransformationService Recovery PerformanceSepah BankKhuzestan

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• 2.

  Factors affecting customer loyalty with the mediating role of emotional satisfaction and brand trust; Case study: Pasargad Insurance customers in Ilam Province

  Corresponding Author : Rashidi، Hassan ؛ Writer : Agheli، Meysam ؛ Tousizadeh، Sadegh ؛ Mokhavarpour Zarinabad، Rahim ؛

  Journal:International Marketing Modeling»Winter and Spring 2020, Volume 1 - Number 1 (‎14 page(s) - From 31 to 44 )

  Keywords:customer loyaltyBrand TrustBrand ReputationAlternative AttractivenessEmotional Satisfaction

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