keyword CBDBE ‎/ (1 Article)

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BUILDING BRAND EQUITY THROUGH SOCIAL MEDIA INFLUENCER: A STUDY ON SOCIAL MEDIA INFLUENCER IN SAUDI ARABIA

Writer : Esraa Almakbuli ؛ Saima Khan ؛ Manzar Ahmed ؛

Journal:PalArch's Journal of Archaeology of Egypt»july 2021, Volume 18 - Number 16 (‎7 page(s) - From 80 to 86 )
Keywords:brand loyalty brand equity CBDBE perceived quality & Value

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