S. Vijay Anand

S. Vijay Anand/ 1 مقالة

1.

The Impact of Service Quality on Customer Satisfaction and Loyalty in Indian Banking Sector: An Empirical Study through SERVPERF

مؤلف : S. Vijay Anand ؛ M. Selvaraj ؛

مجلة:International Journal of Management and Business Research»Spring 2012, Volume 2 - Number 2 (‎13 صفحة - من 151 إلی 163 )
الکلمات المفتاحية:competence Service Quality Banks customer satisfaction customer loyalty Demographic factors SERVPERF Indian banking sectorIndia

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